From BuzzFeed to the Los Angeles Times, over 60 newsrooms have unionized since 2015. What began as a flash of organizing by digital-first journalists has become a full-blown movement to unionize journalism, primarily in the United States. New Media Unions: Organizing Digital Journalists documents a historic and ongoing moment in the digital media industry that has brought thousands of media workers into the labour movement. Nicole Cohen and Greig de Peuter examine what motivates union drives, then follow journalists through the making of a union from scratch. They explore how journalists strategically self-organize, apply their communication skills to alternative ends, generate affective bonds of solidarity, and build power to confront anti-union campaigns and bargain first contracts, winning significant gains and drafting a new labour code for journalism in a digital age.
Month: April 2020
A Timeline of Digital Media Union Drives
At a moment of tremendous flux in journalism, unions are trending in newsrooms. In conjunction with the publication of our book New Media Unions: Organizing Digital Journalists, we have produced a timeline of the ongoing movement to unionize journalism, particularly in the United States. Since 2015, thousands of media workers have joined the Writers Guild of America, East, branches of The NewsGuild (Communication Workers of America), and the Canadian Media Guild (CWA Canada). Journalists are organizing to improve working conditions in a tumultuous sector of the media economy. But the union drives have also had broader aims: to expand racial and gender diversity in newsrooms, to support editorial independence, to protect local journalism, and to give workers a stronger voice in their newsrooms.
Organizing Dark Matter: W.A.G.E. as Alternative Worker Organization
On 20 September 2018, W.A.G.E. (Working Artists and the Greater Economy), an artist-initiated activist organization based in New York City, launched WAGENCY. Countering unpaid work in the arts, the WAGENCY platform gives artists digital tools to request payment for their contributions to US nonprofit galleries and museums - from a solo exhibition to an artist’s talk. “W.A.G.E. is not an artwork,” W.A.G.E. insisted when it announced WAGENCY. This refusal to be misclassified as an art project highlights W.A.G.E.’s activist intentions: to transform prevailing institutional practices through collective action. This chapter positions W.A.G.E. as an alternative worker organization - albeit one whose strategies are shaped by the specific conditions of the art field, the economic habits of which W.A.G.E. has worked for more than a decade to reform.
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